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Supermodel Kate Moss loses fashion deal with H&M store E-mail
Wednesday, 21 September 2005
Supermodel Kate Moss loses fashion deal with H&M store
Fashion store H&M has decided to drop Kate Moss as the face of a campaign after drug allegations. The 31-year-old model was due to have been the face of a new campaign starting this November for a range designed by Stella McCartney. Many of H&M's customers are teenage girls and the chain said in a statement that Kate Moss was "inconsistent with H&M's clear disassociation of drugs".

A British tabloid newspaper claims that the model had snorted cocaine, but Kate Moss has refused to comment on Daily Mirror photographs showing her taking cocaine.

In a statement the clothes chain said: "H&M will cancel the planned advertising campaign with model Kate Moss."H&M is strongly against drugs and for many years has actively supported the drug prevention organisation Mentor Foundation. "After having evaluated the situation, H&M has decided that a campaign with Kate Moss is inconsistent with H&M's clear disassociation of drugs."
Kate Moss, who is well known in the fashion industry also has advertising deals with Chanel, Burberry and  Christian Dior.

 
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Last Updated ( Tuesday, 05 September 2006 )
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