Pernod Ricard is also launching a new brandy costing £130 a bottle and is reported to be bringing out the new expensive products as a way of taking its brands upmarket.
"It is a fact that consumers all over the world want to identify with brands that represent themselves and this has to be brands with quality which are exclusive," said managing director Pierre Pringuet.
Already existing Laurent Perrier Belle Epoque wines are well known for being some of the so-called prestige champagnes, which are at a competitive price.
