Whilst many people think that we need to reduce the population of the planet, in Russia the reverse is being considered, and the governor of the Ulyanovsk region is actually offering prizes to couples who have babies in nine months time on Russia's national day of 12 June.
Governor Sergei Morozov is reported to be encouraging couples to take the day off work in order to spend time having sex and if a baby is then born on Russia’s national day, they will be given cars, TVs and other valuable items as prizes.